Barry Hott

Barry is a seasoned Growth Advisor, Consultant, and Coach renowned for his expertise in social growth advertising and creative strategies. With a passion for growth in work and personal life, Barry has managed over $600 million in social ad spend for brands like AT&T, Toyota, Kraft, and Microsoft. More recently, he's focused on direct-to-consumer social growth advertising for prominent startups. Barry is also recognized for his innovative "ugly ads" approach, promoting relatable, high-engagement content over traditionally polished branding​.